New PDF release: Cultural Tourism: The Partnership Between Tourism and

By bob Mckercher, hilary du cros

ISBN-10: 0789011069

ISBN-13: 9780789011060

Study cultural tourism matters from either side of the industry!

Unique in notion and content material, Cultural Tourism: The Partnership among Tourism and Cultural historical past administration examines the connection among the sectors that symbolize contrary facets of the cultural tourism coin. whereas tourism pros check cultural resources for his or her revenue power, cultural history pros pass judgement on an identical resources for his or her intrinsic price. Sustainable cultural tourism can simply happen while the 2 aspects shape a real partnership in response to figuring out and appreciation of every other's benefits. The authors--one, a tourism professional, the opposite, a cultural background administration expert--present a version for a operating partnership with mutual advantages, integrating administration concept and perform from either disciplines.

Cultural Tourism is the 1st publication to mix different views of tourism administration and cultural history administration. It examines the position of exact (physical proof of tradition) and intangible (continuing cultural practices, wisdom, and residing studies) background, describes the diversities among cultural tourism items and cultural historical past resources, and develops a few conceptual types, together with a category method for cultural travelers, symptoms of tourism strength at cultural and history resources, and evaluation standards for cultural and historical past resources with tourism capability.

Cultural Tourism examines the 5 major constituent parts considering cultural tourism:

  • cultural and background resources in tourism websites corresponding to the Royal Palace in Bangkok, the cook dinner Islands, and Alcatraz felony in San Francisco.
  • tourism--what it really is, the way it works, and what makes it a hit
  • 5 varieties of cultural travelers
  • intake of goods, price including, and commodification
  • integrating the 1st 4 components to meet the vacationer, meet the desires of the tourism undefined, and preserve the intrinsic worth of the asset

Though tourism and cultural background administration pros have mutual pursuits within the administration, conservation, and presentation of cultural and historical past resources, the 2 sectors function on parallel planes, conserving an uneasy partnership with strangely little discussion. Cultural Tourism presents pros and scholars in every one box with a greater knowing in their personal roles within the partnership, bridging the space through sound making plans, administration, and advertising and marketing to provide ultimate, long-lasting cultural tourism products.

Now translated into simplified chinese language.

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Extra info for Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management

Example text

Cuttural heritage assets should be used only in culturally appropriate and sustainable ways. Some heritage assets are too fragile or sacred to be fully accessible to the public, including tourists. Consultation of stakeholders is an important part of developing an asset sustainably. Caring for both intangible and tangible heritage is becoming increasingly important. The scale among heritage assets conserved varies greatiy, and the management process needed for each type also varies accordingly.

Nations pursue tourism because it is such a valuable source of foreign exchange. Although we may travel to satisfy inner needs, such as escape, rest, recreation status, or learning (Hawkins 1994)~ destinations pursue tourism for the economic benefits it provides. But tourism is unique because the tnajority of revenue is generated by facilitators of experiences rather than by experience providers. The tourism industry enables tourists to consume experiences but does not necessarily provide the experiences then1selves.

Primary attractions will draw people who specifically want to see the asset and who therefore will be somewhat knowledgeable of it. The quality of interpretation and presentation will differ from lower order attractions. They, on the other hand, will likely draw a different type of tourist seeking a different experience. As a more discretionary activity, these attractions will draw people seeking a lighter experience or who are looking for discretionary activities to round out their trip. They will be less familiar with the asset, less willing to spend large amounts of titne consulning it, and less likely to invest substantial emotional resources for the experience.

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Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management by bob Mckercher, hilary du cros


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